During the course of the uniform contract, our marketing team will be assisting in the uniform design, the uniform launch and preparing ongoing communication with employees about uniform updates and tips through email and direct mail. Whether it is setting up photo shoots, creating customised catalogues or running a fashion show for your business, you will have a passionate marketing team working with you to ensure a successful uniform program.

FASHION SHOW (FOR NEW UNIFORMS OR IF APPLICABLE):

To launch the new uniform range and create a buzz of excitement, we are able to coordinate and host a fashion show at one of the sites or at a conference event. The fashion show will showcase the new range to employees, directors, board members and higher management.

PHOTO SHOOT:

We are happy to coordinate an on-location photo shoot. Employees will be used as the models, to capture the uniform in action. These images can be used by the customer and Total Image Group to promote the new range and brand image. Alternatively, we can shoot your range at our studio at TIG HQ.

CATALOGUE/UNIFORM POLICY:

A customised catalogue can be designed for the uniform range. The catalogue will feature product information, images of the products and the customer’s corporate clothing policy.
At the point of induction this catalogue can be distributed with instructions on how to order the right uniform range.

EMAIL CAMPAIGNS

A key part of our Marketing efforts is through email campaigns which feature product updates, sales and promotions to employees.

The email campaigns can be sent straight from our email manager or by head office. Our email campaign manager allows us to report on open rate, CTR, popular links and enquiry tracking.