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the HR Director – 2022

Are uniforms making a comeback?

By Pamela Jabbour

The events of the past few years have changed workplaces in a lot of ways. After years of uncertainty, separation and resilience, the positive psychological and branding benefits that uniforms provide are an attractive prospect for companies ready to rebuild and grow; however, employee expectations have also changed. We’re seeing new value being placed on flexibility, comfort and indiviudality. This evolution has impacted the way that businesses are approaching uniforms, with an intent to balance both positive brand representation and the preferences of their employees. HR has always played a vital part in ensuring any effective uniform rollout, but the changing workwear landscape makes their role as the link between company values and employee needs as important as ever.

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