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CEO World – 2022

How uniforms can boost workplace culture

Every day, people around the world wake up and get ready for work. Regardless of industry or role, putting on a company uniform is part of a routine that sets the tone and mindset for the day. While dressing, we can’t help but develop thoughts, feelings and attitudes associated with what we’re putting on. Does the uniform make you feel empowered, stylish, comfortable, and excited to start your day? Or do you feel drab and underwhelmed?

The importance of fashion and function in uniform is largely ignored, even though it has a direct and highly influential impact on performance, company culture, attitude and perception. As someone who is passionate about the importance of what you wear to work, I feel compelled to broadcast this often as possible: “Uniforms are not just uniforms!! They can – and should! – be so much more.”

Uniforms serve different purposes in different situations, roles and industries, but there are some common benefits shared by all. If you are debating whether you should introduce a uniform to your business, or you are not satisfied with your current uniform and need to find a new direction, learning why team uniforms are so important to a business will help you to decide. 

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